Projects

MLS

We partnered with Muscat Livestock to design and develop their Shopify store combining premium meat selections with a sleek, mobile-first interface and fast, reliable ordering for customers across Oman.

Website

Live Preview

Project Execution

Muscat Livestock (MLS.om) is rooted in a family butchery tradition beginning in Ibra, Oman in 1977, and evolved into the digital-first meat brand it is today, formally launching its online platform during the pandemic in 2020 and expanding with gourmet stores by 2021.

Navigation & Structure

Offers & Sales → Bundle deals, regional offers, festive boxes
Shop by Product →
- Lamb & Mutton (by origin & cut)
- Beef (by origin & cut)
- Poultry & Seasoned Meats
- Value Boxes & Subscriptions
About MLS → Our Story, Delivery Info, Store Locations, Rewards, Blog
Explore Meat → Educational content on cuts & collections

E-Commerce Features

Quick-buy options
Bundle deals & subscription boxes
Filters by cut, origin, type
High-quality product imagery for smooth browsing

Customer Engagement

MLS Rewards (loyalty program)
Refer-a-Friend offers
Blog with recipes, guides, and inspiration

Operational Transparency

Warehouse tour videos
Clear sourcing & traceability details

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