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Giovici

Giovici

We partnered with Giovici, a premium UK men’s underwear brand, to build their Shopify store enhancing UK shipping, clean product navigation, and seamless checkout for a luxe yet trusted online experience.

We partnered with Giovici, a premium UK men’s underwear brand, to build their Shopify store enhancing UK shipping, clean product navigation, and seamless checkout for a luxe yet trusted online experience.

Website

Live Preview

Shirtless man shown from shoulders to hips against a plain blue background, wearing dark athletic shorts and holding the waistband with one hand.

Project Execution

Project Execution

Project Execution

Store Overview & Brand Identity

  • About Giovici: Founded in 2020, Giovici is a UK-based brand offering essential menswear focused on comfort, quality, and functional design. It’s trusted by over 250,000 men worldwide.

  • Platform & Technical: Giovici operates on Shopify.

Navigation & Layout

  • Categories: Underwear, Swim Shorts, Accessories, Sale

  • Additional: About Us section featuring Our Story, Reviews, and Make a Return pages

  • Homepage Highlights: Rotating hero banners showcasing products like Super Soft Bamboo Boxers and Zero Mesh Swim Short.

  • Fast Loading: Because we used the Dawn theme and wrote lightweight custom code, the site loads quickly without performance issues.

  • Easy Navigation: Organized menus and a currency/location selector make browsing smooth for users worldwide.

Product Catalog & Features

Core Categories:

  • Underwear: Includes bamboo boxer multipacks, pro-series bamboo boxers, long boxer briefs with fly, etc.

  • Swim Shorts: Signature Zero Mesh Swim Shorts with internal boxer-style lining, zip pockets, and quick-dry fabric.

  • Accessories: Wallets and cardholders such as compact leather cardholders, RFID-blocking, gift-ready designs.


Check out more projects

Check out more projects

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