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Giovici

Giovici

We partnered with Giovici, a premium UK men’s underwear brand, to build their Shopify store enhancing UK shipping, clean product navigation, and seamless checkout for a luxe yet trusted online experience.

We partnered with Giovici, a premium UK men’s underwear brand, to build their Shopify store enhancing UK shipping, clean product navigation, and seamless checkout for a luxe yet trusted online experience.

Website

Live Preview

Live Preview

Live Preview

Shirtless man shown from shoulders to hips against a plain blue background, wearing dark athletic shorts and holding the waistband with one hand.
Shirtless man shown from shoulders to hips against a plain blue background, wearing dark athletic shorts and holding the waistband with one hand.
Shirtless man shown from shoulders to hips against a plain blue background, wearing dark athletic shorts and holding the waistband with one hand.

Project Execution

Project Execution

Project Execution

Store Overview & Brand Identity

  • About Giovici: Founded in 2020, Giovici is a UK-based brand offering essential menswear focused on comfort, quality, and functional design. It’s trusted by over 250,000 men worldwide.

  • Platform & Technical: Giovici operates on Shopify.

Navigation & Layout

  • Categories: Underwear, Swim Shorts, Accessories, Sale

  • Additional: About Us section featuring Our Story, Reviews, and Make a Return pages

  • Homepage Highlights: Rotating hero banners showcasing products like Super Soft Bamboo Boxers and Zero Mesh Swim Short.

  • Fast Loading: Because we used the Dawn theme and wrote lightweight custom code, the site loads quickly without performance issues.

  • Easy Navigation: Organized menus and a currency/location selector make browsing smooth for users worldwide.

Product Catalog & Features

Core Categories:

  • Underwear: Includes bamboo boxer multipacks, pro-series bamboo boxers, long boxer briefs with fly, etc.

  • Swim Shorts: Signature Zero Mesh Swim Shorts with internal boxer-style lining, zip pockets, and quick-dry fabric.

  • Accessories: Wallets and cardholders such as compact leather cardholders, RFID-blocking, gift-ready designs.


Check out more projects

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Three-panel image showing a casually dressed couple outdoors: on the left, a man adjusting the collar of a navy knit sweater; in the center, the couple smiling together with the woman in a denim jacket and the man in a navy sweater; on the right, the woman smiling while wearing a denim jacket and blue cap.

Liverpool Los Angeles

Liverpool Los Angeles, founded in 2012 by Jill and Ron Perilman, offers premium denim and casualwear for women and men, celebrated for its consistent fit, quality fabrics, modern aesthetic, and everyday ease.

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Three-panel image showing a casually dressed couple outdoors: on the left, a man adjusting the collar of a navy knit sweater; in the center, the couple smiling together with the woman in a denim jacket and the man in a navy sweater; on the right, the woman smiling while wearing a denim jacket and blue cap.

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Three-panel image showing a casually dressed couple outdoors: on the left, a man adjusting the collar of a navy knit sweater; in the center, the couple smiling together with the woman in a denim jacket and the man in a navy sweater; on the right, the woman smiling while wearing a denim jacket and blue cap.

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Bottle of red wine labeled “House of Mustaine” placed on a wooden outdoor table, surrounded by multiple wine glasses partially filled with red wine, with a blurred garden in the background.

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Split image showing two people outdoors: on the left, a woman wearing sunglasses, a striped crop top, and black pants holding a brown handbag while standing by a white wall with plants; on the right, a man wearing sunglasses and a white T-shirt standing near steps and columns.

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Split image showing two people outdoors: on the left, a woman wearing sunglasses, a striped crop top, and black pants holding a brown handbag while standing by a white wall with plants; on the right, a man wearing sunglasses and a white T-shirt standing near steps and columns.

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Split image showing two people outdoors: on the left, a woman wearing sunglasses, a striped crop top, and black pants holding a brown handbag while standing by a white wall with plants; on the right, a man wearing sunglasses and a white T-shirt standing near steps and columns.

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